Mr. Burum is one of Southern California’s most influential business leaders, with more than 25 years’ experience in commercial and residential real estate. A graduate of Claremont McKenna College, Burum has founded and created three successful companies, including the current building arm of Diversified Pacific.

As a managing partner of a land investment group, he developed a 400 acre community featuring more than 1,000 home sites and over a million square feet of commercial space, much of which is occupied by nationally known tenants.

Burum also founded National Community Renaissance (CORE), the third largest provider of affordable housing in America. Since 1992, CORE has acquired or built more than 12,000 multi-family units nationwide, and currently provides housing and vital social services for more than 30,000 residents.  CORE was rated the number one nonprofit developer in 2009.

Burum is active in civic affairs and serves on a number of boards, and previously served on the board of AIG Sun America’s Asset Management Company.


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Volunteers create Holiday Miracles

Jeff Burum Inland Valley Daily Bulletin: December 2012


When the village it takes to raise a child comes together, the results are as lasting as they are remarkable – inspiring new villages from vacant dreams.

For the past five years, businesses, law enforcement, community volunteers and celebrities have gathered at the Colonies Crossroads shopping center in Upland to provide Christmas gifts, holiday meals and, above all, an invaluable life lesson, to underprivileged and at-risk children.

This year’s Holiday Miracles event, on Dec. 15, served 189 deserving children, each of whom was treated to a $200 shopping spree. For many of them, this was shaping up to be a year without Christmas, and to see their faces light up with joy was an amazing experience for the hundreds of volunteers who came together that chilly morning.

One of the more heart-warming, if not heart-breaking, smiles was courtesy of 8-year-old Raylene Enriquez, who is undergoing treatment for brain cancer.

“It’s been really tough because of everything we’ve been going through, so this means a lot,” her father, Johnny, told us after his daughter emerged from Dick’s Sporting Goods with a brand new pair of pink roller skates.

Therein lies the life lesson – the importance of giving, of paying back, of paying it forward.

NBA Hall of Famer James Worthy, one of the celebrities on hand this year, perhaps put it best when he addressed the children, their families and volunteers. “Whatever your success is, your No. 1 responsibility is to give back,” he told them. “Holiday is everyday. Doing something kind is everyday. Helping your neighbor is everyday.”

In the years ahead, we intend to build on this event, helping even more kids and families each year. I applaud those police departments in our region that sponsor “Shop With A Cop” programs, and encourage other business leaders, other shopping centers, other communities to come together as this one did.

In the meantime, I want to thank those volunteers who have made the Colonies’ Holiday Miracles one of the highlights of my life. Many have come back year after year – not for the recognition, not even for a “thank you,” but because it is the right thing to do. Because there are so many of them – literally hundreds – it’s impossible to single them all out.

Suffice it to say, they’re all – each and every one of them – miracle workers.

I would like to thank my partners at Colonies and our Newport Beach-based Pacific Development Group, which donated the shopping sprees. Kohl’s Department Store and Dick’s Sporting Goods each offered deep discounts to stretch the $200 each child received even further.

Albertson’s went the extra mile to provide turkey dinners for each of the participating families.

I’d like to thank, as well, the Upland Police and Fire departments, who have been part of the Holiday Miracles since the start, as well as our nonprofit partners, including National Community Renaissance, Upland Unified School District’s Healthy Start Program, the Children’s Fund, Pacific Lifelines, House of Ruth, Foothill Family Shelter, OPARC, Children’s Hope and the Upland Housing Authority.

Special thanks, too, to this year’s special guests: James Worthy, NFL Hall of Famers Eric Dickerson and Marshall Faulk, and U.S. Rep. Gary Miller.

These wonderful people made Christmas dreams come true, and showed us all the value ofgiving back.

Jeff Burum is a partner in Colonies Partners.

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At the Colonies Holiday Cheer and Message of Giving, with an Assist from Stores and Sports Legends

UPLAND – Nearly 200 disadvantaged and at-risk children received $200 shopping sprees at the fifth annual Holiday Miracles event at the Colonies Crossroads shopping center on Dec. 15.

The event, hosted by Colonies Partners and supported by Kohl’s, Dick’s Sporting Goods, Albertsons and other merchants at the center, benefits children from families struggling to make ends meet. In addition to the shopping sprees for participating children, each family received a turkey dinner and messages of giving from sports legends James Worthy, Eric Dickerson and Marshall Faulk, and U.S. Rep. Gary Miller, R-Calif.

“I believe in this event,” said Faulk, an NFL Hall-of-Fame running back with the Rams. “The best gift you can give anyone is to teach them how to give.”

Among this year’s recipients was Raylene Enriquez, 8, who is undergoing treatment for brain cancer.

“It’s been really tough because of everything we’ve been going through so this means a lot,” her father, Johnny Enriquez, said after a smiling Raylene emerged from Dick’s with a pair of new pink roller skates.

Holiday Miracles
The 189 children and families were selected based on need from National Community Renaissance properties and a number of non-profit organizations, including Upland USD’s Healthy Start Program, Children’s Fund, Pacific Lifeline, House of Ruth, Foothill Family Shelter, OPARC, Children’s Hope, and the Upland Housing Authority.

Colonies partner Jeff Burum said the Holiday Miracles program is “an opportunity for business leaders to come together to bring the community together. This is not just about shopping and giving gifts. It’s the community service aspect of giving back.”

Miller, whose Congressional district includes Upland, spoke of a little girl who emerged from her shopping spree with $200 worth of clothes and toys – all for other members of her family.

“This is an amazing event,” he said. “We need to be thankful that we’re so blessed. It takes really good people like Jeff and the Colonies and the businesses here to reach out and do something this good for the community.”

First, Give Back
Worthy, an NBA Hall-of-Famer with the Lakers, said the Holiday Miracles event offered lessons to last a lifetime.

“Whatever your success is, your No. 1 responsibility is to give back,” he said.  “Holiday is every day. Doing something kind is every day. Helping your neighbor is every day.”

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